Why Do I Need A Website?

Around 2.4 billion users rely on the
internet everyday

These days, 90% shoppers make online purchases via websites. To create your online presence, building your own website is essential. Users would like to research your services online before making any purchase, even if they have heard about your company.

A website can guide your buyers regarding location of your stores. One of the most important reasons of building your business website is it helps you to build trust and credibility among the shoppers worldwide.

Why You Need A Powerful Brand?

A powerful brand helps you acquire more customers and creates a lasting impression of your business
in the market. It makes you memorable.

Elements to Make Great Website?

  • Responsive Design

    Responsive Design is an approach to make your website users friendly and enables it function on every device and screen size. Responsive design helps to improve your web’s visibility on the search engines.

  • User-Friendly

    A user-friendly website is the great website. User-friendly website refers to certain characters readability, efficiency, memorability and fast load time. Applying these concepts will significantly enhance your website and makes it super easy to use.

  • Simpler Designs

    Simpler designs, fewer pages and relevant information is the key to web success today. Depending on the nature of your business, a light yet simple design is the road to great website design in terms of function and visibility.

Choose the Right Website for your Business

Business website: Business website is a critical element of the larger marketing plan that ultimately helps you to improve your business presence on the internet. With a Business website, you can better attempt your marketing activities to increase relevant traffic.
E-commerce website: An e-commerce website is the simplest way to promote online shopping for your brand. These websites rapidly increasing the internet sales. In comparison to stores, vendors offer lower prices at e-commerce sites. Moreover, it saves both time and money while providing greater shopping convenience to the shoppers.
Blog Site: Blog sites give you with the opportunity to share your passion and thoughts to the world. A blog site is your own website that you can regularly update with the latest yet relevant information to better gain online visibility for self-promotion.

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The Website Colors to Consider

Color is the prime consideration for all the visual appearance


When it comes to color your logo, always remember that simple is good. Most of successful logos not use more than two colors at a time. These colors could be black and white or red and black in some cases. Few examples of the successful logo colors are Pepsi, Coke and Starbucks.

Select Colors That Evoke Relevant Emotions

Figure out the emotional message you want your logo to convey then select colors to communicate the desired emotion.

Identify Your Target Audience and Factors That Resonate with Them

Before selecting your design colors, figure out your audience and then select the most appropriate colors to better attract viewers on your brand. Blue color is the most favorite color of men and women whereas, both genders dislike the brown color tone. Women are more specific towards purple and pink shades but men don’t really get attract towards these colors. Men are slightly attracted towards black shades.

What fonts should I use for my website?

Typefaces are as important as color. Consider what the look of your text says to clients and potential customers:

  • Script fonts: elegant, affectionate, creative
  • Serif fonts: traditional, reliable
  • Sans serif: stable, steady, clean
  • Modern: strong, stylish
  • Display: friendly, unique

The Right Style Guide You Need to Follow

A style guide is an essential factor to follow as it helps you comprehend the standards for the visuals associated with your brand. Style guide keeps your organization maintained no matter, if it is big, medium or small. While developing your style guide, consider these elements and share it with your employees.